Telkom customers to stream music on Boomplay app under new partnership

Telkom customers to stream music on Boomplay app under new partnership
The Authority also directed Telkom Kenya Limited to make good effort to remedy its commercial obligations towards Eaton Towers Kenya Limited.

Nairobi, June 29, 2022: Boomplay has announced a partnership with Technology Company Telkom, enabling subscribers to enjoy more affordable music streaming and downloads on the Boomplay app.

Under the partnership, Boomplay will offer subscription packages that will enable Telkom users to access the over 75 million local and international songs on Boomplay for as low as Shs 299 a month.

The package will also give Telkom subscribers access to ad-free music and unrestricted downloads from local artists amongst other homegrown and international artists whose music is available on Boomplay.

‘’This partnership is a great step in our journey to ensure that music is more affordable and accessible to users across the country. With millions of subscribers on their platform, Telkom offers the ideal opportunity to enhance our vision of ensuring the African music ecosystem unlocks its full potential,” says Martha Huro, Boomplay’s Managing Director East Africa.

Her sentiments were echoed by Telkom’s Marketing Director, Eric Achola: “With increased commoditization of the Internet, content is king and we are looking at leveraging our mobile data network to give our customers an unrivaled experience. It is strategic partnerships such as these that will make this happen faster.”

He added, “This tie-up allows for growth and subscriber retention for both partners through affordable data by Telkom and new content on demand from Boomplay.”